Privacy Policy

Effective from 07.20.2023.

This privacy policy (the "Privacy Policy") describes the principles according to which Eurotrade AG (hereinafter referred to as "Eurotrade", "we" or "the Controller") processes personal data collected via this website www.et-hoofcare.ch (hereinafter referred to as "the Website") or in any other way by Eurotrade. In particular, it informs you about what personal data we collect, for what purposes it is processed, to whom it may be disclosed, how long we keep it and what rights and options you have in connection with the use of your personal data. "Personal data" means any information relating to an identified or identifiable natural person, such as name, address, email address, online identifier or telephone number.

This Privacy Policy applies to the extent that the processing activities are not subject to other privacy notices or provided for by applicable law. Please read this privacy policy carefully. By using our services, you consent to the collection and processing of your personal data in accordance with this Privacy Policy.

If you provide us with personal data of other persons, please provide their personal data only if you are authorized to do so in accordance with applicable data protection laws and only if the other person would consent to you providing us with their personal data for the purposes of data collection and processing in accordance with our Privacy Policy.

CONTENT

Who is responsible for your personal data
How we process personal data
On what legal basis do we process personal data about you
Which personal data we collect for which processing purposes
With whom we share your personal data
Transfer of personal data to countries outside the EEA
How long we store information about you
Cookies, services from Google and social media plug-ins
E-mail communications and newsletters for promotional purposes
No automated individual decision-making, including profiling with legal effects
Security
Privacy policy of third parties
What are your rights
Changes to our privacy policy

1. Who is responsible for your personal data

The person responsible for the processing of personal data in accordance with this Privacy Policy is:

Eurotrade AG

Gewerbestrasse 18

4105 Biel-Benken | Schweiz

Phone: +41 (0)61 511 10 10

E-mail: info@et-hoofcare.ch

Website: www.et-hoofcare.ch

Eurotrade determines the purposes and means of the processing of your personal data and is therefore responsible for the processing and use of your personal data in accordance with this Privacy Policy. If you have any questions or concerns regarding this Privacy Policy or the processing of your personal data, please contact us by email at info@et-hoofcare.ch.

2. How we process personal data

All personal data collected through the website or otherwise by Eurotrade is processed in accordance with the provisions of the Swiss Data Protection Act and the European General Data Protection Regulation (GDPR). The General Data Protection Regulation has established itself worldwide as the standard for strong data protection. However, whether and to what extent the GDPR is applicable depends on each individual case.

We collect and process personal data carefully and for the purposes described in this Privacy Policy. In accordance with applicable law, we may also use your personal data in ways other than those described in this Privacy Policy. In this case, we will provide specific privacy statements or notices at the time of collection and may seek your consent. We always make reasonable efforts to collect information in anonymous or pseudonymous form so that we cannot identify you.

3. On what legal basis do we process personal data about you

The processing of your personal data may be based on the following legal bases:

Your consent, only if it can be revoked at any time (e.g. newsletter, tracking cookies) (Art. 6 para. 1 lit. a GDPR);
For the fulfillment of a contract with you or for the intention to conclude a contract with you (e.g. when purchasing goods in the online store) (Art. 6 para. 1 lit. b GDPR);
To comply with a legal obligation (e.g. for tax reasons or for the purpose of judicial investigations or proceedings) (Art. 6 para. 1 lit. c GDPR); or
Where processing is necessary to protect the vital interests of the data subject or another natural person (Art. 6 para. 1 lit. d GDPR); or
For the purposes of our legitimate interests, e.g. to maintain and improve our internal business management, organization, operation, protection of systems and premises, prevention of fraud and other crimes, to ensure effective, efficient, secure and harmonized service, to comply with legal or other regulatory requirements and internal rules, and to establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings (Art. 6 para. 1 lit. f GDPR).

If the processing is based on your consent or our legitimate interests, you may withdraw your consent or object to this processing at any time by contacting us directly via email at info@et-hoofcare.ch. Please note, however, that the withdrawal of your consent does not affect the lawfulness of the processing prior to your withdrawal.

4. Which personal data we collect for which processing purposes

We collect the following personal data via our website:

4.1 Automatically transmitted information

Eurotrade collects and stores information that your browser automatically transmits to us in "server log files" when you visit our website. The data collection is based on your will and interest to visit our website and our legitimate interests to operate the website. This may include the following data:

Browser type and browser version
Operating systems used
Referrer URL (the previously visited website)
Host name of the accessing computer
Date and time of server request Internet protocol address (IP address)
Amount of data transferred
Other similar data and information that serve to avert danger in the event of attacks on our IT systems.

We do not combine this data with data from other sources. They are stored by us for a short period of time until they are automatically deleted after a period of three to six months.

This data is processed for the purpose of the proper functioning and administration of our website, e.g. to establish a connection, to ensure stability and uninterrupted system security, to improve our services, to protect our systems and for statistical purposes in the event of attacks on the network infrastructure on which the website is provided.

These purposes form the legal basis for our legitimate interests (Art. 6 para. 1 lit. f GDPR) to process your personal data accordingly.

4.2 Information communicated by you via online contact form, email or by telephone.

We collect information that you actively and voluntarily provide to us, with your consent and/or in advance of a potential contract with us through the online contact form, by sending a message to our contact email address, by mail or by telephone. This may include the following personal data, although the data to be provided as non-optional in the contact form is mandatory for us to process your inquiry:

Contact type (Interested, Professional Partner), title, name, first name, address, address 2, place, location, e-mail address, phone number, language, order number, other information about you;
Your message, comments or request.
We will use the information you provide to process and respond to your request, or process for the lawful purposes that arise from the circumstances, which may include the following purposes:
To best answer your questions or requests about our products and services, to ask you questions, and to provide additional information tailored to your request or interests in connection with our products and services;
To communicate with you (e.g., about our services, including customer service) to schedule appointments and provide you with the best possible information you need from us before, during or after the termination of a contract;
To comply with legal or other regulatory requirements and internal rules;
To establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings;
For other lawful purposes where such processing is apparent from the circumstances or was indicated at the time of collection.

These purposes form the legal basis for our legitimate interests (Art. 6 para. 1 lit. f GDPR), in order to provide you with an optimal service or in advance of a possible conclusion of a contract with you (Art. 6 para. 1 lit. b GDPR).

4.3 Information collected or generated in connection with the registration or login of a user account.

We collect and generate information when you register for a user account on our website. This may include the following personal data, although the data to be provided as non-optional is mandatory for us to process the requested services:

Address data: Industry, company name, contact person, address, address 2, place, city, country, phone number, email, language, currency, birthday, position, mobile number, website, UID, newsletter registration.
User account data: Username, password, IP address, time of each user action.
If you already have a user account, then we collect the following personal data during registration:
Username, Password.

In the context of registration and renewed logins as well as use of our online services, we also store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. In principle, this data is not passed on to third parties, unless it is necessary for the pursuit of our claims or there is a legal obligation to do so pursuant to Art. 6 para. 1 lit. c GDPR.

The communication of this personal data is always voluntary, based on your consent or a contract, to fulfill the services you have requested. Please note that without the provision of this information, the requested service, for which, the information is needed, cannot be provided or not in the desired quality.

We will use the information we collect from you to best provide the services you have requested, which may include the following purposes:

To manage your address data;
For order processing;
To create your order history so that you can view your orders at any time;
To create your personal watch list;
To store your shopping card;
To store further information about your usage, such as recently viewed products, item comparison and selected display types.

These purposes form the legal basis for our legitimate interests (Art. 6 para. 1 lit. f GDPR) to offer you an optimal service or in advance of a possible conclusion of a contract with you and / or for the establishment and implementation of the purchase contract with you (Art. 6 para. 1 lit. b GDPR).

User accounts are not public and cannot be indexed by search engines, e.g. Google. If users have terminated their user account, their data with regard to the user account will be deleted, subject to their retention is necessary for commercial or tax reasons in accordance with Art. 6 para. 1 lit. c GDPR. Information in the customer account remains until its deletion with subsequent archiving in the event of a legal obligation. It is the responsibility of users to back up their data in the event of termination before the end of the contract.

4.4 Information collected or generated in connection with order and purchase processing in the online store

We collect and generate information when you want to buy products via your user account in the online store or without a user account (shopping without registration). This may include the following personal data, although the data to be provided as non-optional in the ordering process is mandatory for the establishment and fulfillment of the contract:

Address data: e.g. industry, company name, contact person, address, country, telephone number, e-mail, language, currency, birthday, position, mobile number, website, UID, newsletter subscription, payment information and other information you provide to us;
Communication data: e.g. content of emails, written correspondence, phone calls;
Contract data: e.g. information about the initiation and conclusion of contracts (e.g. date of conclusion of contract, duration of contract, type of contract.);
Payment data: e.g. means of payment, bank details, billing address.

The communication of this personal data is always voluntary, based on your consent to use our services or to fulfill the services requested by you on the basis of a contract with us. Please note that without the provision of this information, the requested service, for which, the information is needed, cannot be provided or not in the desired quality.

We will use the information we collect from you to best provide the services you request, which may include the following purposes:

To enable them to select and order the selected products and services, as well as their payment and delivery, or execution;
To provide contractual services within the framework of the operation of an online store, billing, delivery and customer services; In this regard, we use session cookies, e.g. for storing the contents of the shopping cart and permanent cookies, e.g. for storing the login status;
To answer your questions or requests about our products or services in the best possible way, to ask you questions and to provide additional information tailored to your request or your interests in connection with our products or services;
To communicate with you and provide you with the best possible advice that you request from us before or during a contract;
To comply with legal or other regulatory requirements and internal rules;
To establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings;
For other lawful purposes where such processing is apparent from the circumstances or was indicated at the time of collection.

The processing is carried out for the purpose of providing contractual services in the context of operating an online store, order billing, delivery and customer service (Art. 6 para. 1 lit. b GDPR) and in the context of fulfilling legal obligations or our legitimate interests in the context of storage and archiving (Art. 6 para. 1 lit. c and lit. f GDPR).

We disclose the personal data to third parties only in the context of delivery, payment or in the context of legal permissions and obligations. The data is only processed in third countries if this is necessary for the fulfillment of the contract (e.g. at the request of the customer for delivery or payment).

4.5 Information we collect and process from our business partners

We collect and process personal data from you, as an employee or as a person acting on behalf of a business partner (e.g., suppliers, customers, and other business partners and service providers) (hereinafter referred to as "Business Partner"), by email, by telephone, by mail, or otherwise in connection with entering into or performing a contract with you or our Business Partner. This may include the following personal data:

Name, first name, company addresses, e-mail address, phone number, IP address, passwords (two-factor authentication), additional information about an employee;
The message or request from the business partner.

We need this data for the proper establishment and execution of the contractual relationship and the fulfillment of the associated contractual obligations or if required by law. Without this information, we are generally unable to conclude or execute the contract with our contractual partner or to provide the service in the desired quality.

We use information collected from our business partners to provide the best possible service or support, which may include the following purposes:

To fulfill our contractual obligations to our contractual partners;
To respond to their questions or requests regarding our products and services to the best of our ability, to ask them questions, and to provide additional information regarding our products and services that is tailored to their request or interests;
To communicate with them and provide them with the best possible advice if they ask us to do so before or during a contract;
To enable them to manage and perform their product management responsibilities;
To comply with legal or other regulatory requirements and internal regulations;
To establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings;
For other lawful purposes, where such processing is apparent from the circumstances or indicated at the time of collection.

4.6 Information that we collect in the context of an application

We collect information that you actively and voluntarily provide to us, with your consent and/or in advance of a potential employment contract with us by sending us your application materials via our contact email address or by phone. This may include the following personal data:

Information you provide to us during the application process such as title, surname, first name, address, email address, telephone number, language, CV, qualifications, employment certificates, school-leaving qualifications, further training, experience, your skills and abilities, other information about you;
Information collected during our interview and assessment process;
Publicly available professional data about you, such as data posted on business and employment-related social networking sites ("social networking professional data"). For the avoidance of doubt, data contained in social networks or websites that are not professionally oriented are not considered professional data from social networks and therefore we will not process such data.

We process this application and social network data for the following purposes:

To process your application;
To assess qualifications and personal experience;
To provide you with information about your application and to make your application as supportive and effective as possible.

Once the applicant selection process is complete, your application data will be deleted within three months if you are unsuccessful in the applicant selection process, unless we have your explicit consent to retain the application data for a longer period (for example, for a further twelve months for another vacancy we may have for you).

5. With whom we share your personal data

We take the necessary measures to ensure that only our authorized personnel and our auxiliary persons who have the necessary knowledge have access to your personal data in order to fulfill the purposes for which your personal data was collected.

We may disclose your personal data to the following possible categories of recipients in accordance with the purposes and legal bases of processing described above, to the extent necessary for the intended data processing or as may be provided for by law:

Other companies in the Group;
Service providers who process personal data on our behalf and at our instruction (so-called processors, such as in the area of IT, hosting and support).
Payment service providers, financial institutions;
Customers, partners, suppliers, insurance companies and other business partners;
Media agencies, members of the public, including visitors to Group websites and social media (e.g. via our social media plugins);
Industry organizations, associations and other bodies;
Acquirers or parties interested in acquiring business units, companies or other parts of the Group;
Courts, arbitration bodies, law enforcement agencies, regulators, attorneys and other parties in potential or actual legal proceedings where necessary to comply with the law or to establish, advise on, exercise or defend rights or legal claims.

We select our partners and processors carefully and only upon providing sufficient guarantees that they have appropriate technical and organizational measures in place in accordance with legal requirements. Our processors can only process personal data upon documented instructions from us. They are all subject to confidentiality requirements and may only use your personal data to the extent necessary to fulfill the purpose for which your personal data was collected, unless otherwise required by law.

6. Transfer of personal data to countries outside the EU/EEA

The personal data we collect is stored in Switzerland. In addition, we may transfer, store and process your personal data at data locations around the world, for example, where our third party vendors or business partners are located. Therefore, we may transfer your personal data outside the European Economic Area (EEA) if necessary for the data processing described in this Privacy Policy in accordance with applicable law.

If data is transferred to countries that do not ensure an adequate level of data protection, Eurotrade will ensure adequate data protection by taking appropriate safeguards, such as contractual safeguards (e.g. based on EU standard clauses), binding corporate rules, the transfer of data pursuant to your explicit consent, the conclusion or performance of a contract with you, or in connection with the establishment, exercise or enforcement of legal claims. For more information about our reasonable security measures, please contact us by email at info@et-hoofcare.ch.

For the sake of completeness, we would like to point out for users resident or domiciled in Switzerland as well as in the EU that in the USA there are surveillance measures by US authorities which generally allow the storage of all personal data of all persons whose data has been transferred from Switzerland to the USA. This is done, in principle, without differentiation, limitation or exception based on the objective pursued and without an objective criterion that makes it possible to limit the access of the U.S. authorities to the data and their subsequent use to very specific, strictly limited purposes that are capable of justifying the intrusion associated both with the access to these data and with their use. In addition, we would like to point out that in the USA there are no sufficient legal remedies available to data subjects from Switzerland that would allow you to obtain access to the data concerning you and to obtain its correction or deletion, or that there is no effective judicial legal protection against general access rights of US authorities. We explicitly draw your attention to this legal and factual situation in order to enable you to make an appropriately informed decision to consent to the use of your data.

We would also like to point out to users residing in a member state of the EU, the EEA or Switzerland that, from the perspective of the European Union as well as Switzerland, the USA does not have an adequate level of data protection - among other things due to the issues mentioned in this section. Insofar as we have explained in this Privacy Policy that recipients of data (such as Google) are based in the USA, we will ensure through contractual arrangements with these companies that your data is protected with our partners with an appropriate level.

7. How long we store information about you

We will retain your personal data for as long as necessary to fulfill the purposes for which your personal data was collected. For this reason, we will delete or anonymize personal data as soon as it is no longer necessary to achieve the purposes, but subject to (i) applicable legal or regulatory requirements to retain personal data for a longer period of time (e.g., for tax or accounting reasons), or (ii) if we have an overriding interest (e.g., an interest for evidentiary reasons to establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings, including legal process we may enforce to preserve relevant information, or where we have an interest in non-personal analysis).

On this basis, we generally process personal data in compliance with the following rules and obligations:

The data automatically transmitted by you through the use of our website for the purpose of displaying, operating and ensuring the functionality of the website will be deleted within three to six months.
The personal data you provide to us in connection with the use of our services and products that are offered on our website or that you otherwise provide to us via the e-mail contact address will generally be stored by us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have completed processing your request).
The personal data you provide to us in connection with a user account will generally be stored by us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have finished processing your request).
For contract-related personal data (including business documents and communications), we store personal data as long as the contractual relationship exists and thereafter for ten additional years after termination of the contractual relationship, unless (i) in individual cases a shorter or longer legal retention obligation applies, (ii) retention is required for reasons of evidence or for another valid reason under applicable law, or (iii) deletion of the data is required earlier (e.g. because the data is no longer needed or we have to delete the relevant data.

8. Cookies, Google services and social media plug-ins

When you access or use the Website, we may place so-called cookies - small text files - or similar tools on your computer. We use these cookies to recognize you as a user of the Website, to customize content, to improve the performance of the Website and to enhance your user experience.

a. Categories of cookies we use

Depending on their function and purpose, the cookies we use can be divided into the following categories:

Necessary (also: essential or absolutely necessary) cookies: Cookies may, on the one hand, be absolutely necessary for the operation of a website (e.g. to store logins or other user input or for security reasons).
Functional cookies: these cookies serve a variety of purposes related to the presentation, functionality, and performance of a website and, in particular, to enhance visitors' experience and enjoyment of the website. They allow a website to remember information already provided (e.g., username, location, or language selection) and provide visitors with enhanced, more personalized functionality. Functional cookies, for example, are used to remember things like your login information. These cookies cannot track your movement on other websites.
Performance cookies: these cookies are used to collect information about how a website is used - for example, how visitors arrived at our website, which pages a visitor opens most often, how they navigated our website during their visit, and whether they receive error messages from a page. We may also use these cookies to provide us with certain statistical and analytical information, such as how many visitors came to our website. These cookies are used to monitor the level of website activity and improve website performance.
Marketing and personalization cookies: Furthermore, cookies are usually also used in the context of range measurement and when a user's interests or behavior (e.g. viewing certain content, using functions, etc.) on individual websites are stored in a user profile. Such profiles are used, for example, to show users content that matches their potential interests. This process is also referred to as "tracking", i.e., tracking the potential interests of users. Insofar as we use cookies or "tracking" technologies, we will inform you separately in our Privacy Policy or in the context of obtaining consent.
Advertising cookies enable us or a third party vendor to serve ads on our website or on third party websites with products that the user likes, so that the ads the user sees may be more relevant to the user's preferences or interests (sometimes referred to as "targeting cookies"). They may also be used to evaluate the effectiveness of advertising and sales promotions.
Temporary cookies (also: session or session cookies): Temporary cookies are deleted at the latest after a user has left an online offer and closed his browser.
Permanent cookies: Permanent cookies remain stored even after the browser is closed. For example, the login status can be saved or preferred content can be displayed directly when the user visits a website again. Likewise, the interests of users used for reach measurement or marketing purposes can be stored in such a cookie.

These cookies may be placed by us or a third party on our behalf. For more information about cookies and their use, please visit: http://www.allaboutcookies.org/.Google

b. Google

We use various Google services to optimize our offers, which are operated by Google LLC, in Mountain View, 1600 Amphitheatre Parkway, CA 94043, USA. The company Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, is responsible for the European region. In the following, we will go into detail about those Google services that we use.

1. Google Analytics

The cookies used by Google Analytics are stored on your computer and thus enable an analysis of your use of the website.

The information generated by the cookie about your use of our website is usually transmitted to a Google server in the USA and stored there. This information may include the number of times a user has visited the website, the date of the first and last visit, the duration of visits, the page from which the user accessed the website, the search engine the user used to access the website or the link the user clicked on, the location in the world from which the user is accessing the website, etc. Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage.

We use Google Analytics on the basis of our legitimate interests to analyze and regularly improve our website, as well as to use the statistics obtained to regularly improve our offer and make it more interesting for you. Furthermore, the use of Google Analytics is based on your consent to the tracking of your surfing behavior on our websites and their analytical evaluation.

We have activated the IP anonymization function on our website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area before being transmitted to the United States. Only in exceptional cases will the full IP address be transmitted to a Google server in the United States and shortened there.

The IP addresses transmitted as part of Google Analytics will not be merged with other data from Google.

You can refuse the use of cookies by clicking on "refuse" on our cookie banner or by making the appropriate settings in your browser. Please note, however, that in this case you may not be able to use all the features of this website. In addition, you can object to the collection and use of data (cookies and IP address) by Google by downloading and installing the browser plugin available at this link (https://tools.google.com/dlpage/gaoptout?hl=de).

In addition, Google may monitor the user's use of the website and combine this data with data from other Google-monitored websites that the user has visited and use these results for its own benefit (e.g., to control advertising) under its responsibility and based on its own privacy policy, which can be found here (https://policies.google.com/). You can find more information about Google Analytics and the processing of personal data here (https://policies.google.com/technologies/partner-sites).

2. Google Maps

This website uses the Google Maps API offer, a map service provided by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. This allows us to display interactive maps directly on the website and enables you to use the map function conveniently.

By visiting the website, Google receives the information that you have called up the corresponding sub-page of our website, including your IP address. This occurs regardless of whether Google provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile at Google, you must log out before activating the button.

Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

The legal basis of the processing results from your consent based on their voluntary information to create a map and our legitimate interests in the presentation of our location as well as an easy location of the place indicated by us on the website.

For more information about the purpose and scope of the data collection and its processing by Google, in addition to further information about your rights in this regard and settings options for protecting your privacy, please visit: www.google.de/intl/de/policies/privacy.

3. Google reCAPTCHA

We use the Google reCAPTCHA service on our websites. The purpose of reCAPTCHA is to check whether the data entry on our websites (e.g. in a contact form) is made by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent by the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google. The reCAPTCHA analyses run entirely in the background. Website visitors are not made aware that an analysis is taking place.

The data processing is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM. For more information on Google reCAPTCHA and Google's privacy policy, please see the following links: https://www.google.com/intl/de/policies/privacy/ and https://policies.google.com/terms?hl=de.

c. Administration of Cookies

If you do not wish to accept these cookies, you can change your browser settings to delete or not store certain cookies on your computer or device without your consent. Each browser is different in the way it manages cookie settings. This is usually described in the "Help" menu of each browser. This information for the most common browsers can be found at the following links:

Internet Explorer: support.microsoft.com/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: support.mozilla.com/en-US/kb/Cookies
GoogleChrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DAndroid&hl=de
Safari: support.apple.com/en-ch/HT201265.

Please note, however, that by disabling the cookie function in your browser settings, you may no longer be able to use all the features of the website.

d. Social Media Plug-Ins

We use the social plug-ins listed below on our website to make our company better known. The underlying promotional purpose is to be regarded as a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. The responsibility for data protection-compliant operation is to be ensured by their respective providers. The data processing in connection with these plug-ins are carried out with your consent when you use them.

If you use the services of these social networks independently of or in connection with our website, the social networks evaluate your use of the plug-in. In this case, information about the plug-in is forwarded to the social networks.

1. Facebook

Our website uses plug-ins of the social network Facebook, which is offered by Meta Platforms, Inc., 1601 Willow Road Menlo Park, CA 94025, USA. The Facebook plug-ins are marked with a Facebook logo or the addition "Like" or "Share". An overview of the Facebook plug-ins and their appearance can be found at: https://developers.facebook.com/docs/plugins.

When you call up a page of our website that contains such a plug-in, your browser establishes a direct connection to Facebook's servers. The content of the plug-in is transmitted by Facebook directly to your browser and integrated into the page.

Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook server in the USA and stored there.

If you are logged in to Facebook, Facebook can directly assign your visit to our website to your Facebook profile. If you interact with the plug-ins, e.g. press the "Like" button, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, can be found in Facebook's privacy policy: www.facebook.com/policy.php.

9. E-mail communication and newsletter for promotional purposes

If you sign up for our newsletter, we will use your email address to send you information about our services as well as other commercial communications (e.g., announcements of events, contests, promotions, and surveys) that may be of interest to you. You may unsubscribe from such newsletter emails at any time by clicking on the highlighted "Unsubscribe from this list" link at the bottom of each email or by contacting us directly by email at info@et-hoofcare.ch.

10. No automated individual decision-making, including profiling with legal effects

We will not make any decision about you which is based solely on automated processing - including profiling - and which produces legal effects concerning you or similarly significantly affects you.

11. Security

We have taken various technical and organizational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorized use, disclosure or access, in particular where the processing involves the transmission of data over a network, and against all other unlawful forms of processing and misuse.

Measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as access to, entry into, disclosure of, assurance of availability of and segregation of the data. Furthermore, we have established procedures to ensure the exercise of data subjects' rights, the deletion of data, and responses to data compromise. Furthermore, we already take the protection of personal data into account during the development or selection of hardware, software as well as procedures in accordance with the principle of data protection, through technology design and through data protection-friendly default settings.

This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Eurotrade may use third parties as processors to collect and process your personal data. The data processors we use will only process your personal data in accordance with our instructions and are required by law to take strict security precautions when handling personal data.

Unfortunately, the transmission of information over the Internet is not completely secure. Although we do our utmost to protect your personal data, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. For this reason, you are always free to submit your personal information to us by other means, such as by telephone. Once we have received your data, we apply strict procedures and rigorous security measures to prevent unauthorized access.

12. Privacy policies of third parties

Please note that if you click on the link to a third party website (e.g. Google or other websites), you will be redirected to a website that we do not control and our privacy policy will no longer apply. Your browsing and interaction on another website is subject to the terms of use and privacy policies and notices of those third party websites. In addition, we also cannot guarantee the accuracy or timeliness of these links.

We encourage you to carefully read the terms of use and privacy policies and notices of other websites before submitting any personal information through this website. We are not responsible or liable for the information content on such third party websites.

13. What are your rights

You can request information from Eurotrade as to whether personal data about you is being processed. In addition, you have the right to request the correction, destruction or restriction of personal data about yourself and to object to the processing of personal data. Where processing is based on your consent or our legitimate interests, you may withdraw consent or object to such processing at any time by contacting us directly by email at info@et-hoofcare.ch. In certain cases, you have the right to obtain personal data arising from the use of online services in a structured, common and machine-readable format that allows further use and transmission.

Requests in this regard should be addressed to Eurotrade at the following e-mail address: info@et-hoofcare.ch. Eurotrade reserves the right to limit your rights under applicable law and, for example, not to disclose comprehensive information or to delete data.

If we reject your request or you are not satisfied with our processing, you also have the right to file a complaint with the relevant supervisory authority and seek a remedy. For users located in Switzerland, the competent authority is the Federal Data Protection and Information Commissioner in Switzerland (http://www.edoeb.admin.ch). For users located in EU countries, you can find a list of supervisory authorities at https://ec.europa.eu/newsroom/article29/item-detail.cfm?item_id=612080.

14. Changes to our privacy policy

This Privacy Policy may be changed from time to time and without prior notice. Any changes to this Privacy Policy will be effective when posted on the Website unless otherwise stated. If we change the Privacy Policy in a material way, we will notify you by email and/or conspicuous notice on our website or other appropriate means prior to the change becoming effective and update the "Effective Date" at the top of this page. To the extent the Privacy Policy is part of an agreement with you, if we update it, we will notify you of the change by email or other appropriate means.